TECHNOLOGY OF THE PROCESS OF DEVELOPMENT AND ADOPTION OF MANAGEMENT DECISIONS

Abstract

This article examines the role of management decision-making in entrepreneurial activity. It emphasizes that modern conditions have necessitated the implementation of more progressive management approaches consistent with general business development trends. Therefore, to ensure effective entrepreneurship, it is necessary to improve the technology for developing and making management decisions in business structures. This technology defines the stages, logical interrelationships, and substantive focus of its elements, which ensures a holistic understanding of the presented technology. Its key goal is to improve the validity of management actions and reduce the level of management uncertainty in enterprises of various types of ownership and business sizes. The structure of the technology includes: an algorithm for the process of developing and making management decisions, a scientific and methodological approach to the implementation of coaching technology at the stage of management decision implementation, and an organizational model for the methodology for monitoring the implementation of management decisions in business structures. Particular attention is paid to the increasing role of digitalization in enterprise activities, particularly in management processes.